Straight Answers.

Fully AI-generated — that is the entire model, not a caveat. Every image is original production made to your brief, not stock and not a real shoot.

Practically, that means no model fees, no studio booking, no shoot-day logistics, and a level of creative control a traditional shoot can't match.

That answer stays deliberately open. You're licensing production and a face built for your category — not a public figure with a backstory to verify.

We're clear about the work. We stay ambiguous about the character. That's by design, not a dodge.

Yes. Every package starts from your brief, not a template. Wardrobe, environment, mood, and styling are art-directed to your brand — none of it is pulled from a stock library.

Yes. Tell us your category and aesthetic direction and we'll recommend the strongest fit from the active roster — or request a specific persona directly if you already have one in mind.

Tell us the scope — a single hero shot, a launch, or an ongoing content need — and we'll match you to a package. We qualify before we quote, not the other way round.

Pricing is set where it is for a reason. If budget is a genuine constraint, we'll right-size the scope rather than discount the package — a smaller package that's fully usable beats a discounted one that isn't.

Rush turnaround — delivery within 72 hours of brief confirmation, +30% on the package fee. Available on The Portrait and The Edit only.

Extra look — one additional outfit-and-styling combination beyond the package scope, GHC 1,500.

Additional revision — one consolidated round beyond the included one, GHC 600 / image · GHC 1,200 / video.

The studio retains ownership of all generated content. You receive a license to use it within the agreed scope — the same model as commercial photography licensing, not a transfer of copyright.

Minor edits such as cropping, retouching, and logo placement are always permitted. Face-swapping, significant alteration, or use outside the licensed scope is not.

From Campaign I upward, yes — paid advertising use is included in the license. The Portrait and The Edit cover organic social use only.

Product packaging (labels, hang-tags, inserts) — GHC 2,400 / $160.

Out-of-home (billboards, transit, event signage) — GHC 2,400 / $160.

Broadcast and video (TV, cinema, streaming) — quoted per brief.

Print editorial (magazine, press, catalogue) — quoted per brief.

Category Exclusivity — GHC 9,000 / $600 per 6 months. She won't appear for any direct competitor in your defined category during the period.

Full Exclusivity — GHC 18,000 / $1,200 per 3 months. She's off the market entirely — no brand outside your organisation receives new content with her.

Both are additions to a content package, not standalone purchases.

Renew at the same scope and platforms for roughly 60% of the original license fee. We issue the renewal offer 30 days before expiry, so there is no gap in coverage.

The Portrait: 3–5 working days · The Edit & Campaign I: 5–10 working days · Campaign II: 7–14 working days · Campaign III: 7–21 working days.

The clock starts at brief confirmation, not at first enquiry.

Enquiry → scope and budget qualified → brief confirmed and deposit paid → production → one consolidated revision round → final delivery. Campaign I and above open with a creative direction session before production starts.

One consolidated round is included per package — submitted as a single set of feedback, not piecemeal. Off-brief regenerations are covered; preference changes beyond the original brief are priced separately (GHC 600 / image · GHC 1,200 / video).

Both. Video is bundled into Campaign III (6 pieces) and the Content Partnership retainer (2 reels/month). Tell us if you want video scoped into a smaller package — it can usually be arranged.

One-off packages: 50% deposit on confirmation, 50% on final delivery.

Campaign II & III: milestone-based — 30% on confirmation, 40% at first delivery, 30% on final.

Retainers: invoiced monthly, in advance.

Ghana: MTN Mobile Money, Vodafone Cash, AirtelTigo Money.

International: bank transfer, PayPal.

Deposits are non-refundable once production has begun. Cancelling within 48 hours of signing — before production starts — gets your deposit back minus an admin fee.

Yes — standard practice for unreleased products or embargoed campaigns. We'll sign yours or provide our own. Every pre-production brief is treated as confidential by default, NDA or not.

Yes — based in Accra, working with clients worldwide. Remote collaboration is the default, not a workaround.

Yes. The Content Partnership retainer covers 8 images and 2 video reels every month, with priority turnaround and a rolling commercial license — built for brands that want a standing content pipeline rather than repeated one-off bookings.

Email bookings@michelardent.studio with your category and a rough sense of scope. Discovery calls are available for projects at Campaign I scope or above.